Page and post content needs to be useful and beneficial for users, and if it, then users will mention website pages or blog posts on their websites, blogs and social networks, then this is going to build website reputation and can improve organic search results.
To make great content you can use Yoast SEO Plugin, it’s is probably the best SEO plugin for WordPress out there and it’s free, you can get the paid version but it’s not recommended. High-quality outcomes can be achieved with the free version.
How to Install Yoast SEO Plugin in WordPress
- Head over to WordPress Admin
- Click Plugins
- On the top click Add New
- In the ‘Search Plugins…’ search for Yoast SEO
- Beside Yoast SEO click Install Now
- Once installed, click Activate
- Refresh page
In left admin menu click on SEO and run configuration wizard to complete set up.
From this point onwards when creating a page or a post you will get live analyses on your content, and it also has readability addon which helps to write content that can be read easily by the user.
You can also copy and paste text into hemingway editor and get additional readability analysis.